Popular Post

15 Ways to Consume Less Bread
Health

15 Ways to Consume Less Bread

Science has discovered a technique to substitute cow milk
Health

Science has discovered a technique to substitute cow milk

Disease epidemics plague those who have been affected by the flooding in Southern Punjab
News

Disease epidemics plague those who have been affected by the flooding in Southern Punjab

Pakistan fell short of IMF goals, according to a report
News

Pakistan fell short of IMF goals, according to a report

What is tomato flu and how does it impact children under five?
News

What is tomato flu and how does it impact children under five?

Musk sues Twitter for a takeover offer that includes targeting ad tech companies

  • qurratulain
  • 2022-08-19 22:36:47
  • Telecom
Musk sues Twitter for a takeover offer that includes targeting ad tech companies

Description:

According to documents filed in a Delaware court on Thursday, billionaire entrepreneur Elon Musk, who is trying to back out of his agreement to buy Twitter Inc., is looking for information from ad technology companies in order to learn more about bot and spam accounts on Twitter.

Tesla"s CEO has accused Twitter of withholding information about how it determines the percentage of bots using its site, and Twitter has responded by suing him for trying to break the $44 billion deal. Oct. 17 is the date of the trial.

Integral Ad Science (IAS) and DoubleVerify have both been served subpoenas by Musk"s attorneys demanding any records or correspondence regarding their participation in account reviews or audits of Twitter"s user base.

Technology is used by the New York-based companies DoubleVerify and IAS to independently confirm that real people are viewing digital adverts. Advertisers utilise these services to ensure that real people, not simply automated bots, view the advertisements they pay for.

Requests for comment from Twitter, IAS, and DoubleVerify were not immediately fulfilled.

Musk tweeted: "Those are the questions that Twitter is doing everything possible to prevent answering" in response to a tweet from a user who questioned how Twitter audits its service and also included a link to a Reuters article about Musk attacking the ad firms.

Musk alleged that Twitter"s monetizable daily active customers are 65 million fewer than what the business has stated in a countersuit filed earlier this month. According to Twitter, its disclosures are accurate.

According to Twitter filings, the metric evaluates users who access Twitter through websites or applications that can display advertisements or use paid services like subscriptions.

Qurratulain Junaid
Chief Content Officer

A tech enthusiast, writer, researcher and strategist working on the latest technologies and making an impact. Qurratulain has been heavily focused on building communities, empowering people through technological trends and advancements for over 3+ years.


[email protected]

You may also like

Popular posts

Imran defends contentious statements, saying "Thieves cannot be allowed to choose the next COAS."
Politics

Imran defends contentious statements, saying "Thieves cannot be allowed to choose the next COAS."

  • 2022-09-06 21:33:31
Inhaled Covid vaccination is approved in China
News

Inhaled Covid vaccination is approved in China

  • 2022-09-05 22:44:43
Poco M5 and M5s Announced, Priced at Just €189
Telecom

Poco M5 and M5s Announced, Priced at Just €189

  • 2022-09-05 22:32:04
The price of tomatoes and onions has dropped significantly
News

The price of tomatoes and onions has dropped significantly

  • 2022-09-05 22:21:30
China will provide 200 tonnes of onions to flood-affected areas
News

China will provide 200 tonnes of onions to flood-affected areas

  • 2022-09-05 22:11:29

Pages

Subscribe our Newsletter!

Subscribe to our email newsletter to receive useful articles and special offers.